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2025 Founder Archetype

Words of wisdom we’ve found from Founders, VC’s and Investors.
Here’s this weeks top 5:
#1
How to start your company in 2024 (and sell it for $5M+ in 2025):
— MATT GRAY (@matt_gray_)
3:05 AM • May 16, 2024
This post is pure gold!
1) Define Promise of the Product
2) Map Out the Client Journey
3) Develop the Product
4) Remove All Bottlenecks
5) Say No to All Distractions - This means working on things that are a “Whole Body Yes”
#2
Building a business in 2020:
• Cold calling
• Manual emails
• Hustling late nightsBuilding a business in 2025:
• Automating outreach
• AI writing your content
• Monetizing faster with digital toolsThe rules have changed. Are you keeping up?
— Tona (@TonaWrites)
2:00 PM • Jan 27, 2025
As founders, we are the company’s top (and sometimes only) seller in the early stages. To remain consistent, we must adapt to the latest tips, tricks, and technologies. Ask yourself daily: Are you keeping up?
#3
We are probably going to see more and more founders do comms directly through their own accounts and have the company accounts retweet / be for the more sterile stuff.
We are deep into people aligning with people and less with brands. Taking notes on who is doing this well.
— hunter orrell🔥 (@hunterorrell)
2:28 AM • Jan 25, 2025
It's so ironic! My co-founder and I were just discussing this for our company earlier this week, and it's absolutely true. Individual accounts feel more authentic, and as humans, we naturally gravitate towards authenticity. People buy from people! Although similar products exist all around us, what truly sets your product apart is your personal brand!
#4
Updating the founder archetype for 2025…
— sam lessin 🏴☠️ (@lessin)
10:08 PM • Jan 22, 2025
All successful founders share a common trait: they are exceptional storytellers. They unite people and drive a compelling narrative. This skill is essential!
#5
How to get your shit together in 2025:
1. Make a list of all distractions in your life. Systematically remove one at a time. Track your progress. No excuses.
— Dan Go (@FitFounder)
7:49 PM • Jan 3, 2025
I always like to end every issue with a little motivation. Being a successful founder means being the best version of yourself. Let’s get locked in for 2025!
Feel free to share your thoughts on this issue! If there’s any topics you’d like to know about as a Founder let us know and we’ll get to work to cover it.